Archive for the ‘Sociala Media’ Category

Volt för Peugeot med facebook

måndag, juni 27, 2011
posted by Sebastian Löfvall

Under våren på gick en kampanj för Peugeot där man ville lyfta Cabrioleterna 207 CC och 308 CC samt sportbilen RCZ. Kampanjen byggde på en gammal amerikansk kampanj, The Last Man Standing/Hands on the Car Contest – ett event där en grupp tävlande står med en hand på den bil de tävlar om så länge de orkar. En uthållighetskamp som inte sällan pågår i flera dagar innan en vinnare kan koras.
Konceptet för Ta bilen var detsamma, men bilhallen byttes mot en större arena med plats för betydligt fler.

Hela kampanjen gav ett bra genomslag i antal besök och träffar. Inte minst med en smart koppling till Facebook.

Bra jobbat Volt och kul uppbyggnad. Mer sådant!

Remember everything with Evernote

fredag, januari 7, 2011
posted by Sebastian Löfvall


For a long time i’ve used a service or an app called Evernote. That is very good to collect my thoughts and ideas that are popping up all that often. Quickly getting down texts, images and sound. They then dealt with easily in the phone or through the juice. The actual writing Evernote:
Evernote makes it easy to remember things great and small from your everyday life with the help of computer, phone and Web. Start today with a free account.
There you can see and think, Evernote can help you to remember. Write a note. Cut a Web page. Take a picture. Take a screenshot. Evernote keeps it safe.
All you prisoners automatically processed, indexed and made searchable. If you want you can add tags or organize notes in different notebooks.
Search notes by keywords, titles and tags. Evernote makes even handwritten text searchable.
Put your thoughts, ideas, inspiration and things to remember everything in one place. Use Evernote to work, play, and for all that is notable. Here are some suggestions:
• Take a picture of a business card with your phone to remember and storage.
• Save, airline tickets, rental, confirmation, hotel bills and more
• Take a picture on the whiteboard for later easy to remember what was talked about at the meeting.
• Plan your next trip. Save web pages, maps and itineraries. Collect the sights, sounds, tastes and other things from the trip.
• Remember you would otherwise forget. Create to-do lists, jot down random thoughts, leave a voice memo, and much more.
• Make notes right from Twitter and save the tweets that you like by following @ MYEN on Twitter.
Evernote supports these:
Web Clipper, Mac OS X, Windows, iPhone iPod Touch, Android, Blackberry and Windows Mobile
Try it because it’s so good!

Learn more about Evernote

Some time ago I published a good friend this little movie. For some reason I saw it first today. But now I’ve seen it three times and have to share it with you.

From: andyradorfman
A video by fiilmaker, Andrea Dorfman, and poet/singer/songwriter, Tanya Davis.
Davis wrote the beautiful poem and performed in the video which Dorfman directed, shot, animated by hand and edited. The video was shot in Halifax, Nova Scotia and was produced by
Bravo!FACT

Konditori Snäckan

söndag, juli 4, 2010
posted by Sebastian Löfvall
Konditori Snäckan

Konditori Snäckan i Uddevalla

Konditori Snackan, lunch

Konditori Snäckan, lunch

Kontitori Snäckans Drömrulltårta

Kontitori Snäckans Drömrulltårta

Helt klart ett av alla de sköna ställen jag ska besöka under sommaren. Förvisso inte på den sidan av landet jag brukar tillbringa mina lediga stunder men nu har jag ju ännu en anledning, utöver mina sköna vänner på landets västra sida. Fastnade för Konditori snäckan när jag läste om TweetupSweden och Maria Gustafsson arrangemang i Uddevalla den 4 juli, tweetupsweden-västra götaland län.

Har någon redan varit på Säckan skulle det vara trevligt med en liten kommentar. Är det ett riktigt bra ställe att tillbringa några timmar?

The Interactive Ecosystem

fredag, juni 18, 2010
posted by Sebastian Löfvall

Funky Forest – Interactive Ecosystem from Theo Watson on Vimeo.

Funky Forest (link 2) is a wild and crazy ecosystem where children manage the
resources to influence the environment around them. By using their bodies
or pillow “rocks” and “logs”, water flowing from the digital stream on the
floor can be dammed and diverted to the forest to make different parts
grow … See more

Social Media from Phillip Crossland on Vimeo.

Mr. Crossland has some interesting thoughts. I do not share his thoughts on Twitter, but clearly you have to work in the right order. Number one is to have a clear strategy before setting any Social Media. It may show that you are not going to work with, for example, Twitter. But whatever you conclude, it is important to know what is being said about you and your products out there on the Social Web. Example of a product that can help you keep track is Radian6. Read more about Radian6 at Expound Social Media.

Social Media is important

måndag, juni 14, 2010
posted by Sebastian Löfvall

Social Media from Phil Guest on Vimeo.

Phil Guest från http://www.PhilG.TV/ visat på ett trevligt sätt att man inte behöver jobba med tråkiga PowerPoint slides. Nej man kan presentera sitt material på så många roliga sätt. Detta är ett bra sätt.
“Brief: To educate top executives as to how important Social Media is when promoting and placing a new product into the market place. The brief was to basically bring the script to life via typographic treatments, iconography and animations…”

Creative and interesting events

lördag, juni 12, 2010
posted by Sebastian Löfvall

In coming weeks, there are two interesting events in Sweden. Really sorry to not be able to participate in any of them this year but I hope some of you will take you there and meet some nice people and get some news to life.


First up is the World Public Relations Forum, June 14th-15th in Stockholm.

”About the WPRF
Welcome to the 6th World Public Relations Forum. The Best of the Best Will Gather in Stockholm to present new methods, new research ideas and Exchange In the Field of Professional Communication. ”
Some of the lecturers are: Brian Solis, Carl Bildt and Anne GregorySee more.


Number two is the Creative Summit, 16th-18th of June
”The third edition of Creative Summit Will Take Place in Skellefteå / Sweden During the 16th-18th of June.
The First Day Will Be an Open Event, But with a limited number of 400 seats. On the 17th and 18th, Creative Summit Will Be a VIP event, open only for 150 delegates.”
Some of the lecturers here are: John Ronnestam, David Eriksson – North Kingdom Design & Communications, Peter Engel – Zentropa and Peter Espersen – LegoSee more.

Chimps and football

lördag, juni 12, 2010
posted by Sebastian Löfvall

Nice to see how MailChimp works actively with its brand. They work not only with hard drives and the chimp in their product and everything about it. They also comply with the world and apparently they are interested in football and the World Cup in South Africa. Just look at the beautiful background for the login page, Super!

Planera dina möten med Timebridge

fredag, april 2, 2010
posted by Sebastian Löfvall


I en ständig strävan att finna små enkla apps som förenklar livets vardag stötte jag på ”Timebridge”. Det är ett litet program som enkelt låter dig sätter upp möte med vänner, bekanta, kollegor och kunder eller vilka du nu vill möte.

Fina finesserna utöver ett snabbt och enkelt gränssnitt är att du:

1. Sätter upp vilka du vill mötas med.

2. Var på du föreslår upp till fem olika mötestider. Här kan du även låta motparten föreslå mötestider.

3. Slutligen väljer du formen för ditt möte. En ”web conference”, telefonkonferens eller är ni ska mötas i egen hög person. Här kan du även peta in ett mobilnummer för att skicka SMS.

I programmet kan du enkelt sätta upp vilka tider du är tillgänglig genom en fin syncning mot iCal och Google Calendar.

Funkar finfint.